About Forest Friends
Story and Values
Since 2015, Green Initiative’s certifications have allowed for public and private organizations to set ambitious, science-based emissions reduction targets, driving real change in the fight against climate change.
Building on this legacy, Green Initiative launched Forest Friends, a pioneering start-up with a singular mission: to accelerate the restoration of degraded forest ecosystems in some of the world's most critical biodiversity hotspots.
A Holistic Approach to Ecosystem Recovery
Forest Friends is more than just a tree-planting program. Our commitment goes beyond numbers; it’s about meaningful impact. We focus on restoring ecosystems in areas where the need is greatest, carefully selecting native tree species that contribute to the revitalization of local biodiversity.
Collaborative and Precise Conservation Efforts
Our approach is grounded in deep respect for the needs of both the environment and the communities that depend on it. By partnering with key local organizations, we ensure that our efforts align with regional conservation priorities. We choose our planting sites with precision, guided by both advanced remote sensing technologies and on-the-ground insights.
Continuous Monitoring and Transparent Reporting
But our work doesn’t stop at planting. We monitor the growth of these restored forests through various bioindicators, tracking metrics such as tree mortality rates or the presence of invasive species. Transparency is at the heart of Forest Friends. We inform our clients on every aspect of the restoration process—from the planting of each tree to the estimated carbon sequestration potential through the trees lifetime.
A Few Words About
Our Team
Our team at Forest Friends is a passionate collective of nature and climate specialists, united by a vision to heal our planet's climate with nature positive initiatives supported by businesses and individuals. With expertise and heart, we restore ecosystems, nurture biodiversity, and inspire meaningful environmental impact.
Tatiana Otaviano
Head of Relationship Management
Virna Chavez
Lead Advisor - Operations and Mitigation
Erika Rumiche
Coordinator - Carbon Management
Musye Lucen
Lead Advisor - Transparency Platform
Marc Tristant
Lead Advisor - Science and Strategic Partnerships
Omar Rumiche
Lead Developer
Matheus Mendes
Portfolio Manager
Fédéric Perron-Welsh
Head of Climate and Nature Policy
Yves Hemelryck
Head of Forest Friends
Worldwide Shipping
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Best Quality
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Best Offers
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Secure Payments
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